The Huubcast Presents - The Business Side Of Triathlon

John Lunt.  A man with so many credentials to his name we are going to bypass an intro and simple say “Uncle Triathlon“. The man who helped shape our sport in so many ways (and uncle sounds younger than grandfather of Triathlon).
In this podcast we talk about John’s career, his early years in Triathlon and how he helped shape our sport.
This is Part 2, listen to Part 1 of his HUUBcast here:
https://huubdesign.com/blogs/huub-casts/no-12-john-lunt

John Lunt.  A man with so many credentials to his name we are going to bypass an intro and simple say “Uncle Triathlon“. The man who helped shape our sport in so many ways (and uncle sounds younger than grandfather of Triathlon).
In this podcast we talk about John’s career, his early years in Triathlon and how he helped shape our sport.
This is the first part of three.
 

On the 6th May, Derby veterinary surgeon Laura Massey-Pugh starts her world record attempt to become the first woman to complete 40 full iron-distance triathlons in just 40 days, to celebrate her 40th birthday. That's a massive 5,624 miles across the challenge!
She already holds the world record for cycling around the world on a tandem in just 179 days, and now has her sights set on achieving another epic feat.
Laura is raising vital funds for YMCA Derbyshire and youth charity AYUP, learn more about how you can become part of their incredible Triathlon Project journey here:
https://ymcaderbyshire.org.uk/laura-triathlon-project/
At HUUB we are supporting Laura all the way with the latest tech and equipment to ensure she has every chance of achieving the record. We’re all really excited to be a part of the attempt!
 

We are hitting the road in this episode of the Huubcast with our latest family member and Swiss sensation, Alanis Siffert! From a high-level background in the pool to crushing a podium finish at Challenge Roth, Alanis’s transition into triathlon since 2022 has been nothing short of meteoric. We’re diving deep into her "hyperactive" shift from competitive swimming to the world of 100-mile trail runs and big-gear sessions, all while exploring how she’s chasing marginal gains with us in the wind tunnel to become the fastest version of herself. Whether she's grinding through winter blocks in China or mastering the mental game of Ironman, Alanis is proving that with the right mindset and the best kit, there are no limits—and we’re just getting started.

In this episode of the HUUB Podcast, Dean Jackson speaks with paratriathlete Ruth Wilson from Yorkshire. Ruth shares her lifelong passion for running, her journey with Parkinson’s, and how triathlon became both a challenge and a lifeline. After early success competing in able-bodied events, a break from the sport, and the loss of her mother, Ruth is now making a determined comeback. With major surgery ahead, she has her sights set firmly on qualifying for the Team GB para-triathlon squad and returning to the start line stronger than ever.

We'd like to introduce you to Rory Kaye — a young man soon to turn 16, who has an ambition. An ambition to do something many could only ever dream about, never mind prepare for at such a young age.
Rory is truly dedicated and focused, aiming to win a big swim — the Channel Swim. Twenty-one miles of current-challenging effort that could see him finish in 10 hours or take 20-plus. This isn't a challenge for the faint-hearted.
The rules for Channel swimming dictate you need to be 16 years old on the day of your attempt. Rory will be celebrating his 16th birthday on the day of his. He's determined to complete this swim, and with a legacy of great swims behind him here at HUUB, we have no doubt this is something he will achieve.
How do we help him? Well, like many of us in the past who’ve had crazy ideas, we’ve learned never to say “you can’t.” This happened once before with a certain Ross Edgley, who insisted he could swim around the British Isles. We doubted him — foolishly…
So, not wanting to make the same mistake again, we're going to support Rory with goggles, swim equipment, changing robes — anything that he and his support team need for this most exciting challenge. We are also exceptionally proud to be supporting Rory, who openly addresses his challenges with neurodiversity — specifically dyspraxia — and the hurdles that presents him. But with his dogged determination, we know nothing will hold him back.
For Rory, the day is looming closer, and we are excited to meet him. We hope everyone who listens to this podcast will be truly inspired by Rory and his incredible challenge.
Below, we present a podcast with Rory, his dad, and his amazing swim coach Nikki.

Our latest podcast explores a micro business based in the heart of the UK, producing some of the most innovative chainrings used by elite athletes on their journey to breaking records, winning gold medals, and redefining the way the competitive cycling world rides.
Mark Farrow is a former Senior Research Fellow at the Warwick Manufacturing Group, University of Warwick — which, you could say, makes him incredibly intelligent, exceptionally talented, and uniquely capable of turning a dream, a wish, or the idea for a product into reality.
Pyramid Cycle Design has a particular fascination with, and dedication to, chainrings — something we might easily take for granted. Yet here is a business focused on unique sizes, custom ovalisation, and specialised materials, all to deliver the fastest performance in road, gravel, and track chainrings.
If you have a power profile, Mark can create a chainring that perfectly matches your peak power and recovery points throughout the pedal stroke — resulting in an incredibly personalised chainring.
The world of chainrings is constantly evolving, with the current trend leaning towards larger rings in a 1x format. Mark has been at the forefront, ensuring the demands of elite racers are met — all from a small company in Coventry, UK.

In this episode, we speak to Steve Trew, one of the longest-serving members of the triathlon community in the UK. An athlete, ambassador, team manager, coach, journalist, and teacher — the list of ways Steve Trew has left his mark on the endurance world goes on and on. He is one of the nicest people you will ever meet: a storyteller who harnesses the power of sport and the written word to craft emotional narratives that resonate with us all, regardless of our sporting prowess.

How would you feel if someone scheduled a major event on the same day as yours?
We posed this question to Iain Hamilton founder of The Outlaw Triathlon after Ironman announced their Leeds event would coincide with his category-leading long-course event in Nottingham. Iain and his team have spent over 14 years building The Outlaw brand, which is now synonymous with the UK’s best long-course triathlon. In this interview, Iain shares insights into the challenges of staging major events and his journey from elite athlete to the nation’s favourite long-course event organiser.

A British composite engineering firm set out to challenge the bicycle carbon industry by building a bike on our very own shores, designed for the most discerning cyclists. Meet Martin Meir, a triathlete and entrepreneur who set on his journey to create the fastest road bike ever, proudly made in the UK. Discover the journey behind Reap, and the challenges faced along the way in the turbulent bike industry.
No one said it would be easy, and it wasn’t. Creating something truly special requires a level of dedication far beyond expectations.